Posted: 08/16/2019

Reports to: Pastoral Co-Owners
Status: Full time exempt
Compensation: $35,000/yr  
Under the direction of Pastoral's Co-Owner, Pastoral's Marketing and Website Coordinator is responsible for the co-development and implementation of Pastoral's marketing programs. Including social media, email, retail and more. The Coordinator will work with relevant internal and external stakeholders to determine the most effective communication methods to reach desired traffic and revenue goals across all lines of business including online, restaurant and in-store retail. 
Essential Responsibilities: 

  • Partner with Co-Owner and internal stakeholders on creating of holistic year long marketing calendar spanning distinct lines of business
  •  Partners with stakeholders across all Pastoral business lines to maintain awareness of business needs and provide marketing support when necessary. 
  •  Create appropriate content (blog posts, videos photos, graphics) for use in the promotion of Pastoral businesses in store and online 
  •  Create consumer focused marketing emails, track and optimize results
  •  Create and schedule social media content relevant to consumer trends, industry direction and business needs. Participate in social media conversations with the voice of the brand
  •  Regularly update website with new content. Including: products, graphics and promotions.
  •  Partner with CFO on data analysis relevant to promotional decisions
  •  Coordinate promotional events in conjunction with internal stakeholders
  •  Evaluate and execute on marketing partnerships with CEO 
  •  Interface with partner organizations (chambers of commerce etc) with the purpose of amplifying Pastoral messaging
  •  Other duties as assigned
2+ years working with social media management
Passion for the food industry
Graphic design portfolio 
Careful attention to detail 
Proficient with Microsoft Office, including Excel
Flexible schedule with ability to work promotional events outside of normal business hours
Photography experience preferred
Website CMS experience preferred 
Ability to work both independently and as a team
Must be able to stand for extended periods of time and lift up to 30 pounds
Please send resume, cover letter and portfolio links to :